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I woke up this morning and turned on the radio to XX Sports 1090 a local sports talk radio show. They were doing a commercial for a local mortgage broker. They were talking about equity increases in homes in San Diego. They excitedly mentioned that housing prices were up 12.4% in May.
They said look in the local newspaper and look at the headlines in the business section. I looked in the paper and saw the same headlines. It says "San Diego housing prices up 12.4% in May". The article says that that housing prices were up 12.4% from last May. A 1 year ago period. Buried in the article they said that May prices had increased 1.1% from the prior month. The article should have said May housing prices increased 1.1%.
I also know that May prices reflected the last of the tax credit buyers and this is July 28th and why are they so happy about May? The Jocks on XX Sports are reading a script that deliberately misleads the listener. Just like the headline in the newspaper does. The Jocks probably can't read and could care less about the accuracy of what they read. Trust me no one is going to take the time to actually read the article, and also question why the May numbers are so important, its almost August.
This type of reporting creates a false impression and that is what the writer wants to do. It is now a game of gossip where the listeners are telling people that housing prices were up 12.4% in May. I called the radio station and they said they were just reading the headline and they would let the statement stand. That goes on everyday and it is just what the system counts on. It may be helpful if you read past the headlines to find out the truth.
The earnings reports that are coming out now show big increases too. That's right they are all year over year and I suspect that most of the gains for the year were in April and May. That was when the stimulus was in full force. The fact that May of 2009 was a complete disaster make the year over year comparison very easy. Earnings are backward looking and the stimulus ran out in April. If you read the headlines for the current earnings reports they are all comparing stellar profits from 1 year ago.
Take a look at the stock market. When did it top. April 23

When did the Housing index top? April 23

I would suspect the housing prices were down in May and actually peaked in late April. The timimg of the article is disingenuous at best. The jocks at XX Sports act like your buddy but are they really? I see this stuff constantly on TV and on the radio. The lesson is don't take things at face value and read between the lines for the real message behind the story.
Mikey
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